#1 With 27,000 readers, that’s more buyers than any other coatings magazine.

If you are advertising in other coatings publications, you are missing over 50% of the available influencers, contractors, and applicators in the coating industry that are reading CoatingsPro

CoatingsPro is a free publication with an opt-in subscriber base – readers of the magazine have specifically requested to receive our information.

#2 Did you know CoatingsPro is the only coatings-related publication that creates an audience of brand new coatings professionals every month?

Every issue of CoatingsPro is distributed to students enrolled in the NACE International Coating Inspector Program (CIP), the world’s largest and most recognized coating inspection certification.

With over 150 CIP courses held annually, this translates to building a new, qualified audience of 3,500 readers and decision makers.

#3 Did you know that CoatingsPro reaches 16 unique market segments in the coatings industry?

With a subscriber base that covers 16 unique market segments, CoatingsPro reaches decision makers in a diversified marketplace.

#4 Did you know that CoatingsPro offers more opportunities to reach more decision makers?

In addition to reaching more decision makers than competing coatings publications, CoatingsPro is affiliated with NACE International, the world’s largest and most recognized association for corrosion control. This furthers the magazine’s brand awareness and the advertisers that support it.

Advertisers have a broader reach through the online version of CoatingsPro, and gain additional exposure in the online issue. Readers can click on the ads, driving traffic to the advertisers’ web sites.

#5 Did you know that Company ProFiles, WebShots, and FloorSpace are special sections exclusive to CoatingsPro and 82% of readers value these special sections?

CoatingsPro Magazine is the only high performance coatings publication that has these special sections, helping you brand your company in addition to display advertising.

Special sections create a destination in the magazine for buyers, and are helpful in making the purchase decisions of coatings products and services.

#6 Did you know that CoatingsPro can help you gain new customers and build your company’s recognition, even in a down economy?

The CoatingsPro audience continues to grow because it’s a free industry trade publication that doesn’t run the risk of fluctuating circulation due to cancelled subscriptions.

In a down economy, decision makers seek practical solutions. CoatingsPro is written specifically for the specifiers, contractors, and applicators to provide information on using the right materials and processes to make every project a success story.