Brunno Batista, worldwide brand ambassador and social media influencer, shares his perspective on how the roofing industry has evolved over his decades in the business.

Sonny Arwood, president and CEO of Ohio-based Fluid Applied Roofing, spoke with us about key trends and market insights. With experience as a contractor, manufacturer, and in growing his own business, Arwood shares useful perspective and lessons learned over his long career.

Building owners are increasingly looking to roof restorations to extend the lives of their existing roofs, and it is an investment that can deliver big returns. But not every roof is a good candidate for a restoration.

In watching some other companies, Nicholas Bennett learned some hard lessons that he is applying to his own business. As he sees it, that means putting a priority on having the right crew members in place and not overextending their reach.

High-level discussions between industry experts and association members offers a welcomed opportunity for an in-person exchange with consultants, contractors, and other stakeholders.

For roofing, elastomeric materials can provide a variety of benefits.

An audit was coming for this wild rice manufacturer in Minnesota, and a cold call three years prior turned successful for the client and contractor alike.

This roof rehab for a veterans hospital took a 6-person crew from JR & Co. three weeks to complete.

Wedge Roofing first worked on this roof 38 years ago, and they continue to maintain that relationship. Their work on this latest iteration in 2019 included silicone coating, winning first place in CoatingsPro’s Contractor Awards Program.

The roof of the massive AAA corporate regional office in Costa Mesa, Calif., was restored with a coated spray polyurethane foam (SPF). The coatings contractor came up with a clever way to keep overspray off the surrounding cars while the facility remained operational.